Writing Portfolio
Whitepapers
Longform writing with multiple citations, sources, and references.

Title-Based Media Buying: Measuring B2B Paid Media Without Lead Forms
Responsible for research, sole authorship
Client:
Effective, a B2B marketing agency

Banking.nxt
Written as managing editor
Client:
Hewlett-Packard Enterprise

Creating a Culture of Service: Steps and Strategies to Client-Centricity for RIAs
Responsible for research, shared authorship
Client:
TD Ameritrade

HTS Applies CMMI Capabilities, Harmonized with Agile and Lean Practices, to Enable Continuous Culture Improvement
Responsible for research, shared authorship
Client:
Honeywell Technology Solutions

Solution Overview: Sharpen Your Device, Data, and Document Security
Responsible for research, shared authorship
Client:
Hewlett-Packard
One-Sheets
Single-page sell sheets designed to convey top-level bullets through compelling design.

The Barre Code: Second Anniversary
Responsible for photography, concept, content, and layout
Client:
The Barre Code fitness studio

The Barre Code: Class Promo
Responsible for photography, concept, content, and layout
Client:
The Barre Code fitness studio

Payce: How-To Handout
Responsible for concept, content, and layout
Client:
Payce, a cash-back shopping platform

Payce: B2B Handout
Responsible for concept, content, and layout
Client:
Payce, a cash-back shopping platform

OIC: Investor Education Day
Responsible for concept, content, and layout
Client:
The Options Industry Council, the education arm of the options industry

OIC: Options Industry Conference
Responsible for concept, content, and layout
Client:
The Options Industry Council, the education arm of the options industry
Longform Articles
Feature-length pieces written for The Record magazine.

Looking Back, Thinking Forward: Five Stories of Life, Wisdom, and Experience
Responsible for photography and content

Two Steps Forward: True Gentlemen Go Global
Responsible for photography and content
News Articles
Industry stories written while working as the news editor for Commercial Property Executive magazine.